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Why Volleyball Is Growing Fast in Canada

Luc Tremblay May 13, 2025 4 min read
Why Volleyball Is Growing Fast in Canada

Canada is stepping onto the world stage in one of the fastest-growing sports. When you think of the world's most popular sports, soccer and basketball usually come to mind. But quietly, and consistently, volleyball has climbed the global ranks—now recognized as one of the most widely played and watched sports across continents. From the beaches of Brazil to the high-tech arenas of Japan, volleyball has established a cultural presence that extends far beyond the court. And while Canada may have been late to the party, it's catching up fast.

The Global Rise of Volleyball

Over 800 Million People Play Volleyball Worldwide

According to the Fédération Internationale de Volleyball (FIVB), volleyball is played by more than 800 million people globally, making it one of the top five most played sports in the world [FIVB Annual Report, 2023].

It's the Official Sport of Brazil and a National Obsession in Italy and Poland

In Brazil, volleyball rivals soccer in popularity, thanks to beach volleyball legends like Emanuel Rego and the indoor dominance of their national teams. Italy and Poland, known for their passionate fanbases and world-class leagues, regularly pack stadiums with tens of thousands of spectators [FIVB World Rankings, 2024].

Olympic Prestige and Massive Viewership

Volleyball has been an Olympic sport since 1964, and its popularity has only grown. During the Tokyo 2020 Olympics, volleyball matches were among the most-watched events globally, drawing millions of viewers across NBC, Eurosport, and digital platforms [International Olympic Committee, Tokyo 2020 Broadcast Data].

Canada's Rapid Rise in the World of Volleyball

While Canada has historically focused on sports like hockey and basketball, volleyball is making a serious push into the national consciousness:

Record Participation in Youth Programs

Volleyball Canada reports a significant increase in youth registrations over the past five years, particularly in grassroots programs and school leagues [Volleyball Canada Participation Data, 2023]. The rise of Mini-Volleyball and recreational leagues has made the sport more accessible than ever.

Beach Volleyball Success on the World Stage

Canadian athletes like Sarah Pavan and Melissa Humana-Paredes captured international attention with their 2019 Beach Volleyball World Championship win. This success inspired a new generation of young Canadian athletes to hit the sand.

The Rise of School and Collegiate Volleyball

University and college programs across Canada have seen higher recruitment numbers and increased media coverage. Sports networks like TSN and CBC Sports are now broadcasting major U Sports Volleyball Championships, something that was rare just a decade ago.

Facility Development and Community Growth

Major cities like Toronto, Calgary, and Vancouver have seen a boom in volleyball-specific facilities, from high-performance centers to community beach courts. The investment in infrastructure signals that the sport is no longer an afterthought but a priority.

Meet Emily Chen: Canada's Next Beach Volleyball Star

At just 16 years old, Emily Chen from Vancouver wasn't even thinking about professional sports. But after trying out for a local beach volleyball league, she fell in love with the game. Within two years, she was representing Canada in international youth competitions, standing shoulder-to-shoulder with athletes from Brazil and the U.S.

"I always thought volleyball was just a school sport," Emily says. "But once I experienced the beach circuit, I saw how much opportunity there really is. Now my dream is to compete at the Olympics for Canada." Stories like Emily's are becoming more common—and they're exactly why Canada's volleyball future looks brighter than ever.

What's Fueling This Surge?

  1. Accessibility and Low Entry Costs

    Volleyball doesn't require expensive equipment or complicated facilities. A simple net, a ball, and open space are enough to start.

  2. Growing Recognition of Female Athletes

    Volleyball has one of the highest female participation rates among team sports. As female athletes gain more visibility, volleyball stands out as a leader in providing equal opportunities.

  3. Social and Inclusive Appeal

    The sport naturally encourages teamwork, inclusivity, and community—values that align perfectly with modern youth interests and parental expectations.

Volleyball's global rise isn't a fluke—it's the result of decades of cultural passion, strategic investment, and the universal joy of a sport that brings people together. With Canada rapidly building its volleyball infrastructure and producing world-class talent, the question isn't if Canada will become a volleyball powerhouse—it's when.